Even successful athletes, influencers, and people who are worth millions of dollars need guidance, especially when it comes to handling their wealth. We have seen countless superstars waste their money due to mismanagement or poor advisory and end up broke after making a small fortune.
Take Mike Tyson, for example. His ascent to stardom was as fast and frenetic as his fall to financial ruin. He went from being the marquee man in the boxing industry and one of the greatest fighters of all time to being completely broke and having to do a lot of soul-searching.
While Tyson was able to take his career back from the ground and build a successful empire after hitting rock bottom, that’s not what usually happens, especially in the sports industry. As a matter of fact, around 78% of NFL players declare bankruptcy just 2 years after leaving the league, while 60% of NBA players are broke within 5 years after they retire.
That’s where people like entrepreneur Thaddaeus Koroma come into play. “The Game Changer” as some of his clients call him, helps those who have already made plenty of money, keep it, and above all things, make even more of it. It is what he desires to do and apply in all of his business affairs.
A Competitive Mindset
Like most of us, Thaddaeus Koroma grew up with high aspirations. He was a talented athlete and often stood out from the pack, but constant injuries forced him to reshape his journey. He knew that he had to learn different skills and develop new angles to find the success he vowed to achieve when he was struggling to get by as a young man.
After several years of playing soccer in Germany, Koroma decided to switch sports and become an avid basketball player. Koroma bet on himself and traveled to the United States to pursue a career in basketball with just five dollars in his pocket. And while he was able to draw plenty of praise and attention, injuries eventually caught up with him and prevented him from fulfilling that dream.
Far from giving up, Koroma used the competitiveness within his athlete DNA to realize he could still win the big game of life despite taking a couple of losses along the way. Instead of thinking of them as problems, he deemed those situations as riddles, where what one solved, garnered him new life skills. And, just like Tyson, he was able to take his previous setbacks and convert them to advantages. Koroma saw an opportunity as an entrepreneur to become the middleman between athletes, entertainers, and the business world. Inspired By a Movie?
You may be familiar with The Social Network, a 2010 biofilm that takes the story of how Mark Zuckerberg and the Winklevoss brothers started Facebook. For Thaddaeus, it was way more than just a flick. It gave him some insight into how he wanted to handle his business.
“So I'm watching this movie, The Social Network, and Mark Zuckerberg, a guy called Sean Parker in the film, comes out, played by Justin Timberlake. From that moment, I knew exactly what approach I could take to achieve my goals,” Thaddaeus says.
Parker stars in the movie as Zuckerberg’s mentor before becoming his business partner. He guides Mark during the first steps of his journey into the business world and becomes an instrumental part of the company’s success, thanks to his networking skills.
“People think, ‘how can you do all of that?' The answer is simple: by focusing on optimization, which entails maximizing the talents, ideas, and opportunities of my partners or clients. They are the stars. I’m playing the role of the point guard. It’s my goal to assist them and be a catalyst for them to reach their goals.”
Grow by Simplifying
Thaddaeus believes in leading by simplifying. Instead of pretending to be an investment guru, he guides you to those with knowledge in the field. His business model relies on one simple premise: keep things simple. Why should athletes not win on and off the court? Why should they waste all their money living lavishly when they could double or triple their wealth before their careers are over? Why not make the most of their contract with investments?
"In every industry, people make it complicated. It’s this way with basketball and soccer. Same thing in the beauty industry, crypto sector, and the digital space. We need to learn how to simplify things. As soon as you take away all that glitz, glamour, and the noise, you have a much better chance of understanding anything. At the end of the day, it's all about deconstructing to the minimum component that everybody can understand,” he adds.
“But my best advice is to take an intelligent shortcut which involves finding an expert, and in the best-case scenario, make them your partner. This has been the most efficient way I’ve found to actually dominate in any space,” Koroma concludes.
Athletes spend most of their life listening to their coaches, a team’s staff, and experts that help them deconstruct and break down their performance into simpler moves. The same principles of firm coaching, streamlined teamwork, and constant self-improvement can be applied to the world of business.
So, just like Sean Parker in the social network, and real life, Thaddaeus walks by his clients’ side and helps them escalate their business by networking and positioning. He states it’s better to surround yourself with experts who can become a member of your team than to play the game of business by yourself.