“Why was Bad Bunny wearing No. 64 during the Super Bowl LX halftime show?” quickly became one of the most asked questions following Sunday’s game. The artist has since provided the answer, unveiling that it was in honor

“He died two years ago after the 49ers lost against Kansas City,” Bad Bunny told Harper’s Bazaar. “I always dreamed of taking my uncle to a Super Bowl, so I decided to bring him on my shirt when I performed. Ocasio—his last name, the same as my mom—along with his birth year, ’64. Now all we need is for the 49ers to one day win the Super Bowl again.”

The most-watched Super Bowl halftime show ever

According to the NFL, Bad Bunny’s halftime performance at Super Bowl LX became the most-watched halftime show in history. His 13-minute set peaked at an astonishing 135.4 million viewers, setting a new all-time record.

The league has made a habit of breaking its own viewership marks year after year. Kendrick Lamar’s halftime show at Super Bowl LIX in 2025 previously held the record, but Bad Bunny managed to surpass it and claim the top spot.

With that benchmark now set, speculation has already begun about who will headline the Super Bowl halftime show in 2027. One thing is certain: the NFL will once again aim to secure a global superstar capable of challenging—if not surpassing—Bad Bunny’s historic numbers.

Bad Bunny was shown holding a football during big portions of the show. It’s been revealed hat he used a vintage football that is a Wilson model from the late 1960s or early 1970s.

The ball had white stripes on each end. That ball was used by the NFL for late afternoon and night games. However, this model was removed in 1976. It was some sort of homage to the origins of the game.

That wasn’t the only homage paid by Bad Bunny

Bad Bunny wore an outfit with the 64 number on the back of his jersey. But as a whole, the Halftime Show was a full-blown homage to Latin America in his entirety. In fact, he recited all of the countries in the continent, from the ones in South America, all the way to the United States and Canada.

While polarizing, like all Halftime Shows are, Bad Bunny did his best to embody unity while also recognizing NFL history in the process. He also had a plethora of guests. It was an international tribute with football at the center of it.

The Halftime Show also featured real businesses

During the Halftime Show, there was a little stand with food called Villas Tacos, which is actually a real-life establishment in Los Angeles. The owner actually took to socials to thank the artist.

Super Bowl LX’s halftime show had no shortage of memorable moments, including Lady Gaga and Ricky Martin joining Bad Bunny, confirming the rumors across social media. Still, another aspect that grabbed headlines and stole the spotlight was Benito’s choice of apparel.

Bad Bunny wore a shirt that read “Ocasio” and the number 64 during his Super Bowl LX halftime show performance. Bad Bunny’s real name is Benito Antonio Martinez Ocasio, so the name on the back of his jersey was actually his own.

As for the meaning behind his number, theories have emerged around social media. At the moment, the most reasonable hints at Bad Bunny—or rather Martinez Ocasio’s mother, Lysaurie Ocasio, who was born in 1964. Thus, Bad Bunny may have represented his mother in the biggest show of his career.

Message to America on football

Last but not least, Bad Bunny closed his performance in the Super Bowl LX halftime show by holding a football in front of the camera. On the pigskin, Bad Bunny sent a clear message: “Together, we are America“.

Bad Bunny’s message-on-a-football moment during Super Bowl LX came after the Puerto Rican artist gave a nod to every country in the American continent. After much controversy surrounding his selection as the halftime show artist, his message sought to unite the “New World.”

“I’m trying to enjoy it. I know that I’m going to have fun. All the crew, all the people — they’re going to have fun that day,” Bad Bunny said. “That’s what I’m trying to focus [on], enjoy the moment, enjoy what is happening, what I’m doing. Trying to not put pressure on [it].”

Bad Bunny went from a latin urban star to a worldwide superstar. However, the NFL choice to appoint him as the Super Bowl Halftime Show was very controversial given the singer’s political views.

This won’t be Bad Bunny’s Super Bowl Halftime Show debut

Bad Bunny appeared with Jennifer Lopez and Shakira during Super Bowl LIV as a special guest. He made a cameo back there, serving as the decoy singer while the stage was transformed for the latter part of the show in NFL‘s biggest game.

However, he is a much bigger artist now. His album “Debí Tirar Más Fotos” reached incredible heights. “The opportunity to bring that feeling that I put on that album to one of the biggest stages in the world is something that I never thought,” Bad Bunny said.

Bad Bunny didn’t reveal any surprises

During his press conference, he was asked if there was going to be any surprise guests. “Well, you know that’s something I’m not going to tell you. I don’t know why you asked that,” he said with a laugh. Bad Bunny then concluded with a simple “I know the world is going to be happy this Sunday. They’re going to have fun, they’re going to dance, and they’re going to have a good time.”

Some betting portals have set a line on total guests during the show. The line has been set at 3.5 guests. Meaning, people can bet on whether there are over or under three guests during his Super Bowl Halftime Show.

Bad Bunny is currently one of the top artists in the world, and the NFL is well aware of his global appeal. Despite the criticism over featuring a Latin artist in the halftime show, the league has decided to ignore the naysayers and proceed with him as the main performer.

“It’s carefully thought through,” Roger Goodell said. “I’m not sure we’ve ever selected an artist where we didn’t have some blowback or criticism. It’s pretty hard to do when you have literally hundreds of millions of people that are watching.”

Why is the NFL facing backlash over selecting Bad Bunny for the 2026 Super Bowl halftime show?

Benito Antonio Martinez Ocasio, better known as Bad Bunny, is a 31-year-old Puerto Rican artist who primarily sings in Spanish. As an American league, the NFL’s audience is mostly English-speaking, and the language difference has caused some fans to voice complaints.

In 2020, the NFL featured Colombian singer Shakira as the main performer in the Super Bowl. However, she performed most of her set in English, which avoided controversy among fans.

According to Roger Goodell, he expects Bad Bunny to perform his songs in Spanish and will not ask him to make any changes simply because the show is taking place in the United States.

Bad Bunny, a blockbuster decision for the NFL

Bad Bunny is one of the most renowned male artists in the world. He is a reggaeton singer from Puerto Rico, a country where music reflects the culture, social and political issues, and traditions.

He is currently on a world tour called “Debí Tirar Más Fotos” (which translates to “I Should’ve Taken More Pictures”), named after his latest album. As of today, the tour features more than 55 dates.

The Super Bowl is an event no one wants to miss. Fans, sponsors, teams, and artists all converge on a special night. The upcoming edition will take place on February 8, 2026, in Santa Clara, with only the AFC and NFC champions yet to be decided.

Throughout history, multiple artists and stars from different music genres have performed at the Super Bowl halftime show. Many have been American, but others were born abroad and still took part in the event due to their close ties to U.S. culture.

Who was the last non-American artist to perform at the Super Bowl?

The last non-American artist to headline a Super Bowl halftime show was none other than Rihanna. The Barbados-born singer performed in 2023, on the night the Kansas City Chiefs defeated the Philadelphia Eagles.

Three years later, Bad Bunny will reclaim the title of a non-U.S.-born artist on the Super Bowl stage. The Vega Baja native will perform following two editions that featured Kendrick Lamar and SZA in 2025, and Usher with Alicia Keys, Ludacris, and H.E.R. in 2024.

A surprising decision

The choice of Bad Bunny as the halftime show headliner has surprised more than a few fans, as the Puerto Rican singer had said in a September interview that he would not be willing to perform in the continental United States as part of his upcoming world tour due to concerns about U.S. Immigration and Customs Enforcement (ICE).

Announced during the halftime of the Dallas Cowboys vs. Green Bay Packers game and according to Adam Schefter, “Bad Bunny will be the halftime performer for Super Bowl LX on Sunday, Feb. 8, 2026, at Levi’s Stadium in Santa Clara, California.”

This will be Bad Bunny’s second Super Bowl halftime appearance. In 2020, he made a surprise cameo during Shakira and Jennifer Lopez’s performance at Super Bowl LIV, performing the hit “I Like It” alongside J Balvin.

His 2026 halftime show marks a historic moment, as he becomes the first Latin American artist to lead the Super Bowl halftime show solo. This performance marks a turning point for upcoming Latin American musicians.

Taylor Swift out of the Super Bowl halftime show for now

Since Taylor Swift began dating Travis Kelce, rumors about her performing at a Super Bowl halftime show have grown increasingly persistent. However, she was ultimately ruled out for 2026.

A few days ago, Swift appeared on the New Heights podcast, hosted by her fiancé Travis Kelce and his brother Jason Kelce. During the episode, she dropped several hints about potentially performing at the Super Bowl, sparking immediate excitement among fans.

According to Sports Business Journal, Swift declined the NFL’s offer to perform at the 2026 halftime show. The report notes that the league was unwilling to meet her demands, and her upcoming world tour tied to her new album could have caused scheduling conflicts.

The last South American performance at the Super Bowl

Beyond Bad Bunny’s historic solo appearance, he is not the first Latin American artist to perform at a Super Bowl halftime show. The last was Shakira, alongside J Balvin, during the 2020 show with Jennifer Lopez.

The Puerto Rican superstar seemed to be playfully eyeing the winner of the upcoming mega-fight between Saul “Canelo” Alvarez and Terence Crawford, scheduled for September. Despite having no professional boxing background, Bad Bunny’s charisma—and his history of surprising fans—was enough to ignite a frenzy of speculation and banter.

It didn’t take long for the boxing world to respond. In a light-hearted but widely shared message, WBC President Mauricio Sulaiman leaned into the moment: “Dear Benito, I want you to know that the WBC is going to rank you as the number one contender for the winner of Canelo vs. Crawford. Start getting ready, daddy!”

While clearly made in jest, the comment highlighted how the lines between entertainment and professional sports continue to blur in today’s media-driven landscape. Sulaiman emphasized that while celebrity crossovers may generate headlines, the World Boxing Council remains committed to its official standards and athlete safety.

Bad Bunny’s track record in the ring

Though a professional boxing match might be a stretch, Bad Bunny isn’t a stranger to combat sports. His acclaimed performance at WrestleMania 37 earned praise from fans and athletes alike, showcasing not only his athleticism and dedication but also his flair for the spotlight. His time in WWE proved that he’s more than just a stage performer—he’s a legitimate entertainer with unexpected physical skills.

Whether a serious bout with a fighter like Canelo is in the cards remains highly unlikely, but in an era where celebrity boxing has drawn millions of viewers, no idea is completely out of bounds. Bad Bunny’s comment may have been a joke—but in today’s boxing world, even jokes have a way of becoming reality.

In recent months, speculation grew over who Canelo Alvarez would face in 2025. Many fighters expressed interest in taking on the Mexican superstar, but he ultimately silenced doubts by agreeing to fight Terence Crawford.

The American boxer remains undefeated and is widely regarded as a living legend. However, he will face one of the greatest fighters of all time in a weight class above his usual, which could present challenges in trying to beat Alvarez.

Bad Bunny sends bold message to the winner of the Canelo vs. Crawford fight

Rumors of a Canelo Alvarez vs. Terence Crawford bout had circulated for months, but the matchup wasn’t confirmed until after Canelo defeated William Scull on May 3.

Fans are now eagerly awaiting what promises to be a spectacular showdown. While Canelo is the clear favorite, Crawford’s perfect record suggests the outcome could be far from predictable.

Alvarez is undoubtedly one of the greatest boxers in history, but Bad Bunny—a global Latin music sensation—believes he could take him down. In fact, the artist claims he could even knock him out.

During an interview with Spanish streamer Ibai Llanos, Bad Bunny said that if he were to ever enter the ring, he’d want to face the winner of the Canelo vs. Crawford fight.

“Right now I’d like to fight the winner between Canelo and Crawford,” Bad Bunny said to Ibai. “Canelo has never been knocked down and I think I have the power to do so.”

When will the Canelo vs. Crawford fight take place?

Following his win over William Scull, Canelo Alvarez confirmed that his next bout will indeed be against Terence Crawford.

The fight is scheduled for September 12 at Allegiant Stadium in Las Vegas. It will be the first major event promoted under Turki Alalshikh and Dana White’s TKO boxing venture.

At the time it was touted as the company’s first Latino film, both in front of and behind the scenes, as several members of the production team have Latino roots. There has been no announcement of cancellation or delay, but many are wondering if they will actually see Peter Parker’s villain in action.

Although not many details have been revealed, it is rumored that Mexican director Jonas Cuarón will direct the film. In addition, it is believed that it will join the catalog after the long-awaited release of Madame Web, the film starring Dakota Johnson (Fifty Shades of Grey), Sydney Sweeney (Euphoria) and Emma Roberts (American Horror Story).

Could Bad Bunny be replaced for Pedro Pascal?

Apparently the singer will continue to star in El Muertoand will not be replaced by The Last of Us actor. Some time ago, Bad Bunny talked to TIME magazine and confessed some details about the project. He revealed that filming hasn’t started yet and also joked about another star taking his place, saying “Maybe they’ll swap me for Pedro Pascal“.

So far it has only been rumors and he himself confessed that he is still attached to the Marvel project. It is estimated that the villain’s movie will hit the big screen on January 12, 2024, so there are only a few months left until its big premiere.

The Latin singer split from his last girlfriend, Gabriela Berlingeri, not long ago and the two had been together for almost five years. Not much was known about the couple because Benito has always wanted to keep his private life out of the paparazzi and news spotlight, so the reason for the breakup is unknown.

Now, all indications are that the supermodel and the music industry star have started a relationship not long ago. This has shocked all her fans, especially because many thought that the eldest Jenner was still with her old boyfriend.Here’s what’s known about the new couple that blew up the social media…

Kendall Jenner might be dating Bad Bunny

Several influencers claim to have witnessed how the model and the singer arrived together at a private club in Los Angeles, spent a good night among friends, kissed between songs and finally left together discreetly. It is even believed that Kendall used a scarf when leaving the premises to avoid being identified.

So far neither the protagonists of this love affair nor their representatives have made any statement but it is expected that soon they will give some details about what is happening between them.Deux U was in charge of confirming the romance through a podcast uploaded to Spotify.