The 2025 Coppa Italia final is just around the corner, with AC Milan and Bologna gearing up for a thrilling encounter. As these two battle it out at Rome’s Stadio Olimpico, there’s more at stake than just glory.
The prize money has seen a significant boost this year, making the soccer tournament more lucrative than ever. For the victorious side, a million-dollar payday awaits, while the runner-up won’t leave empty-handed.
But the rewards go beyond money. The triumph could also secure a place in European competitions, adding even more value to the Italian cup. As Milan and Bologna square off, every minute on the pitch could prove to be priceless.
What is the prize money of the Coppa Italia 2025?
The Coppa Italia 2025 offers a substantial financial incentive for participating clubs. The winner is set to receive €7.1 million, as Calcio & Finanza reported. This figure is attributed to the new broadcasting agreement with Mediaset, which has enhanced the competition’s financial rewards.
Riccardo Orsolini of Bologna smiles during the coppa Italia Semi Final match between Bologna FC and Empoli at Renato Dall’Ara Stadium on April 24, 2025. (Source: Alessandro Sabattini/Getty Images)
This prize money is distributed across various stages of the tournament. Teams earn €400,000 for reaching the Round of 16, €850,000 for the quarterfinals and €1.7 million for the semifinals. These earnings accumulate, culminating in the final prize for the winner.
How much will the runner-up of Coppa Italia 2025 receive?
The runner-up of the Coppa Italia 2025 is guaranteed a prize of €4.6 million. This substantial sum underscores the competition’s commitment to rewarding teams for their progress and performance throughout the tournament.
In addition to the direct prize money, the runner-up also benefits from increased visibility and prestige, which can lead to enhanced sponsorship opportunities and increased revenue from merchandise and ticket sales.
These ancillary financial benefits contribute to the overall economic impact of the competition on the participating clubs. While the runner-up does not receive the top prize, the €2 million reward makes a strong case for clubs to invest.
How does the Coppa Italia prize pool compare to previous years?
The Coppa Italia 2025’s prize pool represents a significant increase from previous editions, reflecting the evolving financial landscape of Italian soccer. In the 2023/2024 season, the winner received €4.4 million, combining prize money and additional earnings from match victories and broadcasting rights.
Nikola Moro of Bologna during the coppa Italia Semi Final match between Bologna FC and Empoli at Renato Dall’Ara Stadium on April 24, 2025. (Source: Alessandro Sabattini/Getty Images)
This increase in prize money is largely attributed to the new broadcasting agreement with Mediaset, which has invested €58 million annually for the exclusive rights to the Coppa Italia and Supercoppa Italiana for the 2024–2027 period.
The enhanced prize pool not only elevates the competition’s prestige but also provides clubs with greater financial resources to invest in player development, facilities, and other areas critical to their success.
