Soccer

Inter Miami hoping to reach $200M in revenue, Lionel Messi biggest effect so far

It’s no surprise that Lionel Messi is the driving force behind Inter Miami’s skyrocketing value on social media and in ROI. In 2024 the club has huge goals.

Lionel Messi of Inter Miami FC looks on prior a friendly match between El Salvador and Inter Miami at Cuscatlan Stadium on January 19, 2024 in San Salvador, El Salvador.
© Hector Vivas/Getty ImagesLionel Messi of Inter Miami FC looks on prior a friendly match between El Salvador and Inter Miami at Cuscatlan Stadium on January 19, 2024 in San Salvador, El Salvador.

Winning MLS Cup, Leagues Cup, and CCC are all on the mind of Tata Martino, Lionel Messi, and Inter Miami. Jorge Mas and the executives also have their own championship to shoot for, being a club that can hit $200 million in revenue.

That is the expectation Inter Miami’s ownership group has according to Front Office Sports. That is one of the main reasons Inter Miami is traveling so much during preseason to cash in on the Messi machine overseas.

At home, season tickets are sold out, the club will be a massive revenue stream for other teams in the league, Sporting Kansas City will take Inter Miami to Arrowhead Stadium in what could be a sellout crowd of well over 76,000.

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Inter Miami metric hits

According to Sportico, Inter Miami has hit the following metrics since Lionel Messi joined the MLS side:

Inter Miami news: Club negotiating with River Plate MF, Messi ‘fights’ with FC Dallas player in preseason

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  • The club’s value jumped +74, becoming one of only four clubs in MLS to be valued over $1 billion
  • Revenue more than doubled
  • Fans scrambled to sign up for MLS Season Pass on Apple TV
  • Nearly every club had a halo effect in ticket sales, attendance and viewership
  • Team signed more sponsors at higher rates
  • Scheduled world tour event games
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Jorge Mas (L) and David Beckham arrive for a rally being held next to Miami City Hall in support of building a Major League Soccer stadium on July 12, 2018 in Miami, Florida. Mr. Beckham and his partners were planning on going before the City of Miami for a public hearing in their effort to build a Major League Soccer stadium in the City of Miami for their professional soccer team. (Photo by Joe Raedle/Getty Images)

Jorge Mas (L) and David Beckham arrive for a rally being held next to Miami City Hall in support of building a Major League Soccer stadium on July 12, 2018 in Miami, Florida. Mr. Beckham and his partners were planning on going before the City of Miami for a public hearing in their effort to build a Major League Soccer stadium in the City of Miami for their professional soccer team. (Photo by Joe Raedle/Getty Images)

With the signing of another star Luis Suarez, the club is trying to be more than a one man show, MLS in a strange way has yet to follow suit, the 2024 off season for the rest of the MLS clubs has been quiet when it comes to name players.

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PSG ambassador Laure Boulleau slams Cristiano Ronaldo over Ligue 1 claim

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In 2025, Messi’s final year, the club will open their new stadium and are expected to nearly double their current revenue.

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