Despite decades of failing to deliver Super Bowls, the Dallas Cowboys are still the NFL‘s most mediatic team by a mile. Proof of this is the fact that their first-round pick, Caleb Downs, is leading rookie jersey sales. For instance, the New York Giants‘ rookies are not even in the top 10.
Fanatics announced the top 10 best-selling rookie jerseys on Fox Sports, and Cowboys’ Caleb Downs is leading the way. After Downs, it’s Dolphins’ Jacob Rodriguez, Malachi Lawrence (another Cowboys player) is third, and then Steelers’ Drew Allar and Raiders’ Fernando Mendoza complete the top five.
Another Dolphins player is sixth in Chris Johnson, Cardinals’ Jeremiyah Love comes at seventh, Caleb Lomu from the Patriots comes at eighth, Bears’ Dillon Thieneman is ninth, and Jets’ David Bailey closes the top 10. No Giants whatsoever.
The NY Giants should still focus on in-field action
Arvell Reese and Francis Mauigoa were the two first-round rookies picked by the Giants, both in the top 10 by the way. While they might not be generating hype to the point of selling huge amounts of jerseys, the Giants must feel good that they brought two incredible players to their roster.

Arvell Reese in the 2026 NFL Draft at Acrisure Stadium
Reese is one of the smartest players in this draft, ready to make an impact from the get-go. Mauigoa is an impactful player in the trenches, ready to protect Jaxson Dart at all costs. As long as they do their job, they will sell jerseys eventually.
The top 10 best-selling jerseys have a weird trend going on
Usually, skill position players sell quite a lot of jerseys. They are important, they are flashy, and they are mediatic. However, none of the four wide receivers taken in the first round of the 2026 NFL Draft are on the list.
Carnell Tate (TEN), Makai Lemon (PHI), Jordyn Tyson (NO), and KC Concepcion (CLE) are nowhere near the top 10. The reason for this could be the markets. Aside from maybe Philadelphia (who’s dealing with all the AJ Brown drama anyway), the other teams aren’t exactly blockbuster markets.






