International

AFA launch project focused on US market ahead of 2024 Copa America, 2026 World Cup

With the 2024 Copa America and 2026 World Cup on the horizon, AFA and Futbol Sites will team up to deliver English language content about the Argentine national team.

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Updated on
March 22, 2023 01:05PM EDT

**© Julian Finney/Getty Images**Lionel Messi lifts the FIFA World Cup trophy at Qatar 2022.

The reputation Argentina hadforged for being a soccer powerhouse has only increased with their recent World Cup success. On the wheels of itstriumph at Qatar 2022, the Argentine national team is ready to expand to new markets.

AFA hasannounced Wednesday the launch of a new project focused on the US market along with Futbol Sites, top digital media group in soccer related audiences with +350M users reached monthly.

This partnership will help to deliver exclusive,English-language content about the Argentine national team to new audiences ahead of the 2024 Copa America and the 2026 FIFA World Cup, both to be held in North America.

AFA, Futbol Sites to launch English-language account of Argentine national team

From now on, fans from all over the world will be able to keep up with the Argentine national team news on their official profile @AFASeleccionEN.

“This is another step forward in the expansion of Argentine soccer and its national teams. We trust in Futbol Sites’ capacity as our news media agency to lead such a challenge,” AFA president Claudio Tapia said in a statement.

“Futbol Sites is honored and motivated to work on the global expansion of AFA – Argentine national team in the North American market. We are proud and committed to bring our experience and passion to increase their presence and popularity in a region that will draw absolute attention from world soccer with the 2024 Copa America and the 2026 World Cup,” saidPMKR Exec. VP & Futbol Sites CEO Federico Grinberg.

Martín O’donnell

Martin O'Donnell is a bilingual sports writer fluent in English and Spanish, currently serving as the Editor of Bolavip. He began his journey with the website in February 2021, making a name for himself through comprehensive coverage of soccer, NFL, and NBA, with a specialty in real-time reporting of major events such as the World Cup, UEFA Champions League finals, and the Super Bowl. In June 2024, Martin took on the role of Subeditor, where he excelled in overseeing the publication of stories, assisting staff writers, and ensuring content quality. His prior experience includes managing social media for CONMEBOL Libertadores and Sudamericana in English and Spanish, as well as reporting on Brazilian football for Sambafoot. Known for his meticulous attention to detail and ability to capture breaking news, Martin has consistently been a valuable asset to the Bolavip team, especially during crucial sports seasons involving trades, playoffs, and finals. Now, as the Editor, Martin brings his extensive experience and keen editorial sense to lead Bolavip’s team, driving the website's growth and ensuring it remains a top source for sports news and analysis.