Following in Cooper Flagg’s footsteps, Cameron Boozer added a big brand to his list of Name, Image, and Likeness (NIL) deals. The Boozer twin, set to start his college career at Duke, is making noise on and off the court.
On Monday, Boozer shared a video on Instagram in which he and his twin brother announced their latest venture. The Boozer twins have been a popular duo since their college days.
Being the kids of Duke legend and former NBA star Carlos Boozer certainly helped boost their popularity, but their game has put them in a strong position to thrive at a college and professional level.
Boozer twins sign with iconic shoe brand
Cameron Boozer has amassed a large amount of money, and he’s yet to make his debut with the Blue Devils. Per On3, the power forward has an NIL valuation of $1.5 million, ranking third in all college basketball, only behind AJ Dybantsa ($4.1 million) and Tyran Stokes ($1.7 million), respectively.
The video Cameron Boozer shared announced his partnership with Crocs, one of the most famous footwear brands in the world. The twins wear different pairs of Crocs during the video, which includes a message focused on the return to school.
Crocs became famous thanks to the classic rubber clogs, but they have expanded their models and styles over the years. They have dropped collaborations with multiple movies and TV shows, such as Cars and Naruto, but also artists such as Diplo and SZA.
It remains unclear if the Boozer twins will get a special edition of the footwear, but this deal definitely puts them in a solid position to buy more than just a couple of pairs.