Bulls legend Michael Jordan follows in Tom Brady’s footsteps by coming back to the NBA in a different role

Chicago Bulls legend Michael Jordan has worn many hats since retiring from the NBA in the early 2000s, from minority owner of the Charlotte Hornets to avid golfer and motorcycle enthusiast. Now, he’s preparing to take on a new role, similar to Tom Brady’s transition in the NFL, but this time within the league where his legendary career began.

After capturing every major accolade in the NBA, Jordan remained a visible figure in the sports world, making occasional appearances to support the league, his former team the Chicago Bulls, and other causes. However, his direct involvement with the NBA diminished after becoming a minority owner of the Hornets.

That’s about to change. CBS announced that Jordan is set to return to the NBA in a new capacity, not as a player or executive, but as a broadcaster. Beginning next season, he will serve as a special contributor on NBA broadcasts.

“A legendary addition to our team! We’re thrilled to welcome Michael Jordan as a special contributor to the NBA on NBC and Peacock,” NBC announced on its official X account.

Michael Jordan, Chicago Bulls legend.

Jordan to make on-air debut as special contributor

After years of maintaining a low profile behind the scenes and watching games from luxury suites, Michael Jordan is set to make his debut on national television next season. The anticipation is high, as fans eagerly await insights from the man widely regarded as the greatest basketball player of all time, like what happened with Brady sharing his thoughts about the NFL on FOX.

see also

NBA legend Charles Barkley explains why Michael Jordan could not guard him

Jordan will join a select group of former NBA stars who have transitioned to broadcasting roles, following in the footsteps of legends like Shaquille O’Neal, Charles Barkley, and Reggie Miller. These former players have become household names once again, offering expert analysis grounded in their on-court experience.

How often will Jordan appear on NBC?

While NBC has yet to reveal specific details about Jordan’s role, he is expected to be one of the network’s marquee contributors during the upcoming NBA season. His appearances will likely be tied to the league’s high-profile matchups, but the official schedule will confirm how frequently fans can expect to see him.

This move comes as part of the NBA’s broader effort to boost viewership following a dip in regular season ratings. Bringing in a figure as iconic as Jordan is seen as a strategic way to reengage fans and elevate the broadcast experience.