Trending topics:
Boxing

Boxing: The story behind Canelo's 'No Boxing No Life' gloves

Canelo Alvarez wears a unique brand that has helped him to conquer the top of the Pound for Pound list: this is the peculiar story ofNo Boxing No Lifegloves

Published by

By mportillogarcia

Canelo Alvarez became Unified World Super middleweight Champion wearing No Boxing No Life Gloves
© Al Bello / Getty ImagesCanelo Alvarez became Unified World Super middleweight Champion wearing No Boxing No Life Gloves

Saul Canelo Alvarez is right now at the top of Boxing hill. He is recognized as the Pound for Pound king, a distinction he kept and protected even more in 2021 after becoming the first-ever Unified World Super middleweight Champion. Besides his discipline, skills, and Eddy Reynoso‘s support and advice, he has another personal weapon that has accompanied him for years: hisNo Boxing No Lifegloves.

It is peculiar for a boxer to wear personal branded gloves. It seems like an elite unique detail, opened up just for a very few bunch athletes, such as Canelo. In fact, this story began just after one of his most significant triumphs: against Gennady Golovkin in September 2018.

Just when the sea was calmed, Eddy Reynoso’s pupil announced that he was going to challenge MichaelRockyFielding for the World title in a third different weight class : the Super middleweight one. In this fight, Alvarez introduced to the whole world his No Boxing No Life Gloves .Since then, he has defeated 6 rivals and won 7 absolute belts in 3 different categories.

Advertisement

Who is the creator and owner of No Boxing No Life gloves brand?

In 2000, Eddy Reynoso, Canelo Alvarez’s lifelong coach and now manager, was not even close to imagining his luck would radically change to become a two-timeTrainer of the Yearawarded byThe Ringmagazine. On that date, he took a key decision in his life. This was even before training Canelo for the very first time.

Advertisement

20 years ago (written in2020), I decided to open the noboxingnolife@hotmail.com mail account. I still have it. I have always been arestless person talking about my job, I do not like to remain stuck. 20 years after, the idea that has been born in an Internet Café has become a brand that, little by little, is being known all over the world ” posted Reynoso on his Instagram account.

Canelo Alvarez vs Rocky Fielding, Boxing

No Boxing No Life gloves were launched in 2018 on Canelo vs Fielding fight. (Edward Diller/Getty Images)

Advertisement

Nowadays, No Boxing No Life is a glovesand clothesbrand used by manyboxers such as Canelo Alvarez, Ryan Garcia , Oscar Valdez , Frank Sanchez , Andy Ruiz , Gervonta Davis , and IsaacPitbullCruz on their recent fights.

Is it possible for sport and fight fans to use No Boxing No Life gloves?

This Mexican brand created by Eddy Reynoso and worn by Saul Canelo Alvarez is available for the American aWorld Wide market on their website, where training and professional fight gloves can be purchased.

Advertisement
No Boxing No Life, Gloves, Boxing

No Boxing No Life Gloves. (Instagram: @noboxing_no_life)

ALSO READ

Lions News: Dan Campbell makes something clear regarding Za'Darius Smith's debut
NFL

Lions News: Dan Campbell makes something clear regarding Za'Darius Smith's debut

NHL News: Connor McDavid shares honest take after Oilers' 5-2 win over Senators
NHL

NHL News: Connor McDavid shares honest take after Oilers' 5-2 win over Senators

NBA News: Klay Thompson makes something clear on Mavericks' mentality after outstanding game
NBA

NBA News: Klay Thompson makes something clear on Mavericks' mentality after outstanding game

NFL News: Chiefs cut another player who celebrated Super Bowl wins with Andy Reid, Patrick Mahomes
NFL

NFL News: Chiefs cut another player who celebrated Super Bowl wins with Andy Reid, Patrick Mahomes

Better Collective Logo